Why You Don’t Need Big Download Numbers to Get Big Guests, Sponsors, and Deals
Episode 387 | Insider Secrets to a Top 100 Podcast | Courtney Elmer
Bridget Sicsko and Lydia Bagarozza are PR and media strategists, co-founders of Visibility on Purpose, and hosts of the Visibility Era podcast. They help entrepreneurs, thought leaders, and podcast hosts increase their credibility and visibility through strategic media placements, public relations, and brand positioning. Their work focuses on helping creators get featured in top publications and build authority, even without a massive audience.
If you’ve been telling yourself that bigger downloads are the reason other podcasts land better guests, sponsors, and opportunities, think again.
PR and media experts Bridget Sicsko and Lydia Bagarozza are breaking down what actually gets small podcasts taken seriously, and how you can get quoted and featured in top media and PR publications to build social proof for your show with fewer than 100 downloads an episode.
If you want dream guests, sponsors, and big opportunities to come your way without waiting around for your downloads to grow, hit play and let’s dive in.
...
1:15 – Why It's a Myth That Bigger Shows Get Better Opportunities
6:30 – How Listeners Really Decide Whether to Trust Your Podcast
11:20 – Why Media Wants You to Pitch Them About Your Show
13:55 – What Makes a Podcast Feel Legit Right Away
16:40 – How Being a Small Show Can Actually Work in Your Favor
...
Episode Links:
- Meet Bridget & Lydia: Website | YouTube
- Listen to Bridget & Lydia’s Podcast: Visibility Era
- Create a free HARO account (HelpAReporter.com)
- Create an Expert Page on Featured.com
- Get $50 Off Qwoted.com
...
Other Episodes You’ll Love:
...
Got Podcasting Questions? Send them to me here.
Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends.
Podcast Health Score™ See exactly where your show is losing listeners.
Podcast SEO Mastery Optimize your show so it can get found 24/7.
Apply for a spot on the show to get live podcasting help from me.
Want more podcasting advice? See what I’m testing on Substack
Get reviews for your show with PodLottery
...
Special thanks to Resonate Recordings, our implementation partner for PodLaunch® Accelerator. If your podcasting efforts aren't bringing you the listeners or sales you expected, book a strategy call for help to fix it.
Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com
