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How to Get Your Podcast Featured in Top Publications Without a Big Audience

marketing & growth workflows & systems
Smiling woman surrounded by microphones on a teal background with text "Small Podcast Big Press" - how to get your podcast featured in top publications without a big audience (Episode 388)
 
 
 

Episode 388 | Insider Secrets to a Top 100 Podcast | Courtney Elmer

Featured Guest: Bridget & Lydia
Bridget Sicsko and Lydia Bagarozza are PR and media strategists, co-founders of Visibility on Purpose, and hosts of the Visibility Era podcast. They help entrepreneurs, thought leaders, and podcast hosts increase their credibility and visibility through strategic media placements, public relations, and brand positioning. Their work focuses on helping creators get featured in top publications and build authority, even without a massive audience.
 

You don’t need a massive podcast audience to get media attention, because in the PR world, downloads aren’t what open doors.

Media experts Bridget Sicsko and Lydia Bagarozza are back to break down the exact PR system podcasts your size can use in just 1–2 hours a week to get quoted and featured in top media publications, plus how to turn that visibility into bigger guests and stronger partnerships instead of a one-time win.

If you’re ready to move from understanding why PR works to knowing exactly how to use it in growing a podcast, hit play and let’s dive in.

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2:01 – The First PR Move Small Podcasts Should Make

5:45 – What Makes a Pitch Work When You Don’t Have Big Numbers

10:30 – How to Turn One Yes Into Multiple Opportunities

16:10 – The 4-Step PR System You Can Run in 1–2 Hours a Week

19:05 – What to Do After You Get Featured (So It Actually Pays Off)

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