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What to Post on LinkedIn to Grow Your Podcast This Week

audience psychology marketing & growth
Jay Schwedelson, founder of SubjectLine.com, smiling surrounded by LinkedIn logos on a teal background with text "Use LinkedIn to Grow Your Podcast" - what to post on LinkedIn to grow your podcast audience (Episode 349)
 
 
 

Episode 349 | Insider Secrets to a Top 100 Podcast | Courtney Elmer

Featured Guest: Jay Schwedelson
Jay Schwedelson is a marketing strategist, speaker, and the host of Do This, Not That, a Top 10 U.S. marketing podcast with over 390 episodes and 2,000+ five-star reviews in under two years. He specializes in LinkedIn marketing and audience growth strategies, helping businesses and creators leverage social media for visibility, engagement, and measurable results.
 

LinkedIn is one of the last remaining platforms where organic reach still works, and it might be one of the fastest ways to get new listeners to your podcast every week.

Jay Schwedelson is about to break down the exact LinkedIn strategy he's used to help grow Do This, Not That into a Top 10 marketing podcast in the U.S., with over 390 episodes and 2,000+ five-star reviews in under two years. By the time you finish listening, you’ll know exactly how to structure your LinkedIn posts to drive more listeners to your podcast, how to get those posts in front of the right people fast, and how to run the entire system in just 20 minutes a day. 

If you’re ready to grow your podcast this week using the same LinkedIn strategy that got Jay into the Top 10, hit play and let’s dive in.

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8:31 – Why Most LinkedIn Content Looks Valuable But Gets Ignored

10:04 – The Exact Post Format That Sends People to Your Show

11:06 – The Targeting Strategy to Reach the Right Listeners Without a Big List or Budget

13:28 – The One LinkedIn Mistake That Buries Your Show

16:10 – The Personal Follow-Up That Turns Likes into Listeners

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Special thanks to Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re podcasting but aren’t seeing listeners, leads, or sales from your show, book a strategy call to find out what’s not working and how to fix it.

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