How to Grow Your Podcast Audience and Email List at the Same Time
Episode 350 | Insider Secrets to a Top 100 Podcast | Courtney Elmer
Jay Schwedelson is a marketing strategist, speaker, and the host of Do This, Not That, a Top 10 U.S. marketing podcast with over 390 episodes and 2,000+ five-star reviews in under two years. He specializes in LinkedIn marketing and audience growth strategies, helping businesses and creators leverage social media for visibility, engagement, and measurable results.
Most podcasters treat email like a checkbox: “Send the episode to my list—done.” But Jay Schwedelson, host of Do This, Not That, is here with the secrets to writing emails people want to read so hitting play on your episode feels like the obvious next step.
You’ll also hear why the first two words of your subject line decide whether your email gets opened, the one stat that can 20x your open rate, and how to grow your list daily without creating new content. So if you’ve ever thought twice about emailing your list because you “don’t want to be annoying” (and you're ready to become the trusted voice your audience wants in their inbox AND their earbuds), hit play and let’s dive in.
...
3:15 – The Shocking Habit That Trains Your List to Ignore "New Episode" Emails
6:14 – A Simple Way to Turn Podcast Listeners Into Subscribers (and Vice Versa)
16:19 – Two Subject Line Hacks That 20x Open Rates
8:15 – 5 Ways to Grow Your Email List From Your Podcast (Without Building a New Freebie Every Time)
18:08 – What to Email Your List That Brings People Back to Your Show
...
Episode Links:
- Meet Jay Schwedelson: Website | Linked In
- Listen to Jay’s Podcast: Do This, Not That
- Get instant feedback on your subject lines before you hit send: SubjectLine.com
...
Other Episodes You’ll Love:
...
Got Podcasting Questions? Send them to me here.
Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.
Podcast Health Score™ See exactly where your show is losing listeners.
Podcast SEO Mastery Optimize your show so that it gets found 24/7.
Apply for a spot on the show to get live podcasting help from me.
Want more podcasting advice? See what I’m testing right now on Substack
...
Special thanks to Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re podcasting but aren’t seeing listeners, leads, or sales from your show, book a strategy call to find out what’s not working and how to fix it.
Follow Courtney for more podcasting insights: LinkedIn | PodLaunchHQ.com
