Avoid This Trap at All Costs If You Want to Monetize Your Podcast
Episode 339 | Insider Secrets to a Top 100 Podcast | Courtney Elmer
Danielle Hayden is a reformed corporate CFO and founder of Kickstart Accounting, Inc., where she helps women entrepreneurs understand their numbers and build profitable, sustainable businesses. She is the host of Business by the Books, a podcast focused on financial clarity, business strategy, and CEO-level decision-making for growing entrepreneurs. With a background in corporate finance and over a decade of experience in accounting and financial leadership, Danielle specializes in translating complex financial concepts into simple, actionable strategies that business owners can actually use.
Publishing consistently is one thing. Growing a podcast that pays you back is another. If you're done publishing episodes for free and you think it’d be great to finally get paid for your hard work, this one's for you.
Danielle Hayden is a reformed corporate CFO, founder of Kickstart Accounting and host of Business by the Books. She's here to break down why most podcasters never reach profitability, what your podcast spending habits reveal about you, and what needs to change if you want your podcast to drive revenue, not just downloads. If you're ready to learn the surprising first step to monetize your podcast, hit play and let's dive in.
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1:05 – Why Most Podcasters Hesitate to Invest in Their Shows (and Stay Unprofitable Because of It)
2:27 – How Ego, Fear, and Old Money Stories Shape Your Podcast Decisions
7:56 – How High-Earning Podcasters Decide Where to Spend First
10:18 – Why ROI Isn’t the Only Way Your Podcast Pays You Back
11:49 – How to Run Your Podcast Like a Business When It’s Not Making Money Yet
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Episode Links:
- Meet Danielle Hayden: Website | LinkedIn
- Listen to Danielle’s podcast: Business By the Books
- Buy Back Your Time by Dan Martell 📘
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Special thanks to Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re podcasting but aren’t seeing listeners, leads, or sales from your show, book a strategy call to find out what’s not working and how to fix it.
Follow Courtney for more podcasting insights: LinkedIn | PodLaunchHQ.com
