How Podcast Listeners Decide If Your Show Is Worth Listening To (Before They Hit Play)
Episode 394 | Insider Secrets to a Top 100 Podcast | Courtney Elmer
Unless they have a word-of-mouth recommendation, most listeners decide whether your podcast is worth their time before they hit play. And if they can’t immediately tell why your show is relevant to them personally, they’ll choose one of the countless other podcasts competing for their attention instead.
That’s why I’m breaking down the four signs that help you spot whether listeners are skipping your show, what makes a podcast instantly worth clicking, and the five places your podcast messaging needs to convince listeners of your value before they hear your voice.
If you want to understand how listeners decide whether your podcast is worth listening to (and what to fix if yours isn’t getting picked), hit play and let’s dive in.
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1:52 – 4 Signs Listeners Are Choosing Other Podcasts Over Yours
3:36 – Why “Just Keep Publishing” Isn’t Fixing Your Podcast Growth
4:16 – The Core Differentiator That Makes Listeners Choose You
9:04 – The Five Podcast Content Gatekeepers® That Decide Whether Listeners Hit Play
13:59 – What Makes a Podcast Feel Worth Listening To Immediately
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Special thanks to Resonate Recordings, our implementation partner for PodLaunch® Accelerator. If your podcasting efforts aren't bringing you the listeners or sales you expected, book a strategy call for help to fix it.
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